Michael Malul Electric Heart Perfume is a fruity-floral Eau de Parfum for women that combines juicy citrus, velvety fruit, airy flowers and a warm vanilla-musky foundation. Introduced in 2019 and created by perfumer Roger Howell, the composition opens with Mandarin, Peach and Strawberry, develops through Jasmine, Pink Pepper, Freesia and Lily of the Valley, and settles into Amber, Musk, Vanilla, Sandalwood, Moss and Caramelized Sugar. Electric Heart balances playful fruit against fresh flowers and a softly sweet base, giving it more warmth than a sheer citrus floral without becoming a dense dessert gourmand.

The opening combines Mandarin, Peach and Strawberry, creating three complementary expressions of fruit. Mandarin contributes sparkling citrus peel, juicy pulp and clean brightness. Peach adds plush flesh, velvety sweetness and a smooth nectar-like quality. Strawberry introduces ripe red-fruit character with playful sweetness and a lightly tart edge. Mandarin lifts, peach smooths and strawberry colors. Together they establish an energetic fruity introduction that remains polished enough to prepare the freesia, jasmine and lily-of-the-valley heart.

The heart develops through Jasmine, Pink Pepper, Freesia and Lily of the Valley, transforming the juicy opening into an airy floral bouquet. Jasmine gives the composition white-floral presence and gentle creaminess. Pink pepper introduces a rosy, sparkling spice effect rather than dense heat. Freesia contributes transparent petals and a lightly peppery floral freshness, while lily of the valley adds cool white bells, watery greenery and crisp stems. Jasmine expands, pink pepper sparkles, freesia aerates and lily of the valley refreshes.

The base combines Amber, Musk, Vanilla, Sandalwood, Moss and Caramelized Sugar, producing a finish with warm diffusion, creamy wood, clean softness and polished sweetness. Amber provides golden warmth, while musk blends the fruit and flowers into a more personal trail. Vanilla and caramelized sugar create the sweet finish without completely covering the floral heart. Sandalwood adds smooth timber, and moss contributes earthy green contrast. Amber warms, vanilla sweetens, sandalwood structures, moss grounds and musk softens.

Electric Heart develops through a connected progression from sparkling fruit into airy white flowers before reaching vanilla, amber and caramelized warmth. Mandarin establishes the opening brightness, while peach provides softness and strawberry creates the principal red-fruit accent. Freesia and lily of the valley receive that freshness naturally, jasmine gives the bouquet greater volume and pink pepper adds a lively transition. Vanilla and caramelized sugar then extend the fruit's sweetness, sandalwood creates a creamy frame, moss supplies greenery and musk smooths the final stage.

Within the Michael Malul London fragrance range, Electric Heart occupies a bright, feminine and warm fruity-floral position. It is fruitier than Upper East because mandarin, peach and strawberry define its opening. It is more floral than Sangria + Embers because jasmine, freesia and lily of the valley shape the heart. It is less honeyed than Rose + Honey because caramelized sugar and vanilla create the sweetness instead. This balance makes Electric Heart particularly suitable for spring, summer evenings, early fall, brunches, casual dates, social events and relaxed nighttime plans.

For restrained indoor wear, apply Michael Malul Electric Heart Perfume with one spray beneath clothing or two controlled sprays across the upper chest. This placement keeps Mandarin, Peach and Strawberry recognizable while allowing Jasmine, Pink Pepper, Freesia, Lily of the Valley, Amber, Musk, Vanilla, Sandalwood, Moss and Caramelized Sugar to develop gradually. Products purchased through Guilty Fragrance are represented as 100% authentic, with free US shipping on qualifying orders and a 30-day return policy.

Fragrance Family

Fruity Floral | Sweet | White Floral | Musky | Vanilla | Soft Woody

Scent Notes

Top Notes

Mandarin | Peach | Strawberry

Middle Notes

Jasmine | Pink Pepper | Freesia | Lily of the Valley

Base Notes

Amber | Musk | Vanilla | Sandalwood | Moss | Caramelized Sugar

Why Choose Michael Malul Electric Heart Perfume

• A sparkling mandarin opening: Mandarin gives Electric Heart immediate energy through juicy citrus pulp, aromatic peel and rounded sweetness. It feels softer than lemon and less bitter than grapefruit, making it a natural partner for peach and strawberry. The citrus prevents the fruit opening from becoming overly syrupy and creates a bright transition toward the fresh floral heart. Women who enjoy fruity perfumes may appreciate how the mandarin keeps the opening lively while leaving enough room for the velvety peach and red-fruit sweetness to remain recognizable.
• A plush peach-and-strawberry pairing: Peach and Strawberry give Electric Heart a colorful fruit profile with several textures. Peach contributes soft flesh, nectar and smooth sweetness, while strawberry introduces juicy red fruit and a playful tart edge. Mandarin brightens both materials and stops the pairing from becoming completely candied. This fruit structure gives Electric Heart a friendlier and more immediately expressive opening than a fragrance built only around flowers. The fruit remains connected to the later vanilla and caramelized-sugar materials without turning the fragrance into a pure gourmand.
• An airy jasmine-and-freesia heart: Jasmine and Freesia create complementary floral qualities. Jasmine gives the heart body, creaminess and recognizable white-floral depth, while freesia introduces transparent petals and fresh airiness. Pink pepper adds sparkle around the bouquet, and lily of the valley creates a cooler botanical contrast. This arrangement prevents the heart from becoming overly dense or narcotic. Fragrance wearers who enjoy feminine florals may appreciate how the bouquet feels expressive without losing the brightness established by mandarin, peach and strawberry.
• A fresh lily-of-the-valley accent: Lily of the Valley contributes dewy white bells, watery greenery and crisp stems. It creates a fresh counterpoint to the sweeter fruit and keeps the floral heart from becoming completely creamy. The note also prepares the moss in the base by introducing green material before the drydown. Pink pepper sharpens its freshness, while freesia reinforces its transparency. This botanical detail gives Electric Heart greater structure than an uncomplicated fruit, vanilla and sugar perfume.
• A warm vanilla-and-caramelized-sugar base: Vanilla and Caramelized Sugar create the fragrance's principal sweet drydown. Vanilla provides creamy warmth, while caramelized sugar introduces a polished candy-like finish with slightly deeper edges than plain sugar. Amber reinforces the warmth, and sandalwood prevents the sweetness from becoming shapeless. Electric Heart remains more floral than a conventional dessert gourmand because jasmine, freesia and lily of the valley continue to influence the wear. This makes the base sweet and comfortable without completely abandoning the fruity-floral identity.
• A balanced sandalwood, moss and musk finish: Sandalwood, Moss and Musk provide contrasting textures beneath the vanilla and amber. Sandalwood contributes creamy timber and gentle powder, while moss introduces earth, greenery and restrained bitterness. Musk smooths the composition into a softer personal trail. Performance varies according to skin chemistry, hydration, climate and application, but these materials give Electric Heart a recognizable final stage after the brighter fruit and flowers become quieter. The contrast also keeps the drydown from feeling uniformly sweet.

Frequently Asked Questions